BMW Group

The Customer

BMW Group is the world’s leading manufacturer of premium automobiles and motorcycles, and provider of premium financial and mobility services.

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The Commitment Q&A discussion forum with the three simulator CxO’s focussed on participant concerns about working at CxO level and clarifying ‘What CxOs expect from Vendor representatives, relationships and solutions’
The Context The three module process consistently reflects two core themes of focus: Leadership Performance … reflecting the five elements of leader competence:
  • Personal Commitment
  • Interpersonal Skills
  • Managing Performance
  • Leadership and Control
  • Business Focus

    • Business Performance … reflecting the four elements of the ‘balanced scorecard’ concept that underpins the QMA approach:
  • Financial Perspective
  • Customer Perspective
  • Business Development Perspective
  • Internal Perspective
    		•
    The Commitment Improving Departmental Performance
    (Sales/Aftersales)
    This programme has been designed to further develop the essential skills of departmental performance management.
    The Context These workshops enable participants to :
  • Become familiar with the principles of effective financial management
  • Have an in-depth understanding of the commercial management of their department
  • Be increasingly aware of the challenges and opportunities of today’s and the emerging market environment.
  • Use Inter-Firm comparison data, departmental statistics and management accounts to assess performance
  • Clearly focus on profit and expense management, cash control and asset/resource use.

    • The programme has a strong action planning focus. It structured as an initial two-day development module with a subsequent one-day follow-up performance workshop. During the initial event delegates identify specific plans for performance improvement within their own dealership. Success in the implementation of these is then reviewed during the follow-up event.


    Dave Hawkins